Leading Blog






09.18.19

Looking for Ways to Improve Innovation? Improvisational Comedy Can Show You How

Improvisational Comedy

DISRUPTION is happening in even the most stalwart industries, leading business leaders scrambling to create a culture of innovation in their organizations. Coming up with amazingly novel ideas isn’t an innate ability but can be a learned skill that leaders and their teams can develop. The techniques of improvisational comedy can provide important lessons for developing a innovation mindset.

From my 20 years of performing, directing, and producing live improvisational comedy, I’ve learned that fresh ideas are out there for the picking. Originality and innovation blossom from deep in the recesses of the mind, not because some people have the magical creative gene, but because they open themselves up to recognizing and exploring the uncharted areas in everyday work and life. This is where improvisational actors excel and why improv comedy techniques can lend themselves to promoting an innovation culture within organizations.

Here are some methods honed through improv that can trigger new and expansive ideas:

1. Steer clear of the word “No.”

In improv, actors are taught to avoid saying No. If an improv actor offers an idea and the scene partner replies No to it, then the scene is effectively over. Improvisational actors are trained to use the words “Yes, and…” to quickly move ideas forward and create completely new and unexpected concepts.

Using “Yes, and” works best while your team is in the ideation phase. As you get to the execution phase, you may need to start saying No and eliminating concepts with little chance of working. But by listening and encouraging the team to offer ideas in the initial stages, team members will feel included and be more inclined to have buy-in on a final decision.

2. Perfect the practice of “heightening.”

Heightening is a way to allow concepts to evolve in ways that allow them to grow from a seemingly normal, practical idea into a wild, unconventional end product. In improv comedy, the actors step out on the stage not knowing what they’re going to do or say, or what their fellow actors are going to do or say. Without any planning, they take the rawest of material and weave a tale with multiple layers, different characters, random jumps in time and unexpected twists and turns -- all somehow leading to a neat resolution. This is “heightening,” and it allows their imaginations to go to exciting and original places, unfettered by practicality or reality.

When teams allow heightening to take, they generate far more material to consider. The original idea is still there and you can go back to it at any point, but you may also find that by letting imaginations run free, you’ll have new, exciting and more interesting versions of the original concept.

3. Expand your curiosity.

Make a point to follow where your curiosity leads you. Interested in bird watching? Sign up for an outing where you’ll meet people who can share their knowledge about types of gear, bird species, and even what’s threatening bird habitat. Pursuing new interests can’t help but have a ripple effect.

The unexpected benefit that comes from putting new pursuits into motion is that you discover all the different offshoots that surround an activity. Simply by expanding your knowledge, you have a means of uncovering fascinating raw material to turn into new ideas. You’ll begin to see connections or possibilities in all kinds of unexpected places. Those unexpected connections are what lead to innovation.

4. Brush off the shame from being wrong.

The fear of being wrong is one of the biggest reasons we don’t put our ideas forward. The way you build your tolerance to feeling shame from a failure is by repeated exposure. Working as a comedian has helped me build up my resiliency. By failing a whole bunch of times in low-stakes environments -- on open mic stages in crappy bars and clubs -- I began to develop scar tissue. And when I failed, I dissected what worked and what didn’t so I could improve the next time.

Being willing to strike out into the unknown and face the chance of failing or being wrong becomes easier each time you do it. Also, acknowledging you were wrong about a decision or idea can open you up to being right. You learn something new from being wrong and, oftentimes, better options appear. Failing allows things to become clear, and you begin to understand what you may not have realized before.

Allowing yourself and your team to become unfettered in idea creation, to open up to outlandish ideas, to be unselfconsciously curious, and to overcome fear of failure. If you do this, you and others on your team will start to experience the feeling of inspiration finding you instead of you finding it.

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Leading Forum
Norm Laviolette is the co-founder and CEO of Improv Asylum, IA Innovation, and Asylum Gaming and Esports (AGE). He has performed, directed or produced more than 10,000 improvisational comedy shows on three continents. He brings the experience of building companies from the ground up into multi-million dollar businesses. Norm Laviolette has worked with Fortune 500 companies, including Google, Red Bull, Fidelity and more. His new, The Art of Making Sh!t Up: How to Work Together to Become an Unstoppable Powerhouse (Wiley, May 7, 2019), describes how the techniques of improv can transform teams into more powerful, creative and healthy organizations. Learn more at iainnovation.com.

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Lead With Imagination Making Your Team Swing



Posted by Michael McKinney at 06:18 PM
| Comments (0) | Find more on this topic in Creativity & Innovation , Leading Views

09.16.19

How to Humanize Leadership

How to Humanize Leadership

Plant this seed within your core
Provide it space to sprout, and tend to its rise
Ensure it penetrates through each organizational layer
Cultivation, participation, and appreciation will be your essential tools
Allow this seed to transform into a solid footing
A personal and organizational launch pad
This mighty seed has significant yield
A vigorous and holistic whole

 

Humanizing Leadership Mentors

During the book writing process, I reflected on the multitude of individuals who graciously shared their time, words, wisdom, and encouragement with me along my personal leadership journey. Often, these individuals had confidence in me before I had confidence in my own ability. They provided me with the essential space and pivotal opportunities to learn, experiment, fail, and grow. They created a workplace environment in which my contributions mattered and in every human interaction with me demonstrated this.

How they showed up as leaders and how they engaged was critical to my leadership development. What was common in these leaders was first and foremost they were human beings and meaning makers. They understood that organizational systems are made up of many dynamic and emergent human systems. Through their actions they provided a higher purpose, empathy, and shared meaning all critical foundations for people and organizational development.

Humanizing Leadership Overcomes Outdated Organizational Views

Humanizing leadership is about overcoming an outdated organizational view that taught us to define oneself and value to our organization by the closed and often fragmented black boxes on the organizational chart. Humanizing leadership is about embracing the white space between the boxes, imbuing it with deeper meaning and purpose.

The “organizational chart map” is essentially an aggregate of isolated power blocks with a steep hierarchy command center. The blank white space is the real organization; it’s a place where personal relationships and loyalties exist. It is also an organizational space where top-down driven interactions often produce misattribution including misunderstood and misinterpreted information.

Humanizing Leadership Is Awakened Through Three Truths

Humanizing Leadership is about awakening to and harnessing three powerful leadership truths: reflection fuels, people matter, and relationships make the difference. These three consequential realities have a profound impact on our ability to lead effectively and help regulate the well-being and strength of the organizations we serve. By understanding the human paradox of simultaneous continuity and change, ambiguity, and complexity, humanizing leadership develops the personality and conceptual skills for successful juxtaposition of opposites to find the sweet spot.

Through forty-two leadership vignettes, the book Humanizing Leadership will change the way you look at leadership and at yourself. It strives to hold a mirror up to your beliefs about who you are, and leadership in general by putting a human face on leadership. These three threads are used to weave a tapestry of self-discovery and personal humanizing leadership growth.

1. Reflection Fuels. As leaders, we operate within a web of people relationship systems, and the health and power of these relationships are dependent upon the level of trust we carry within ourselves. We cannot expect to harness the full potential of our organizations, and relationships within them, if we fail to fully understand our behavior and the impact our behavior has on those who bring visions and goals to fruition. We are not above the organizations we lead; we are a part of them.

The practice of self-awareness and self-reflection for those in leadership roles extends back thousands of years to the ancient philosophers and teachers. Yet nowadays, it seems self-reflection is often a leader’s least favorite pastime or a component of leadership that is sacrificed for some other facet of leadership. In order to improve our leadership expertise, we must become aware of our strengths and weaknesses, our values and behaviors, and the ways in which they attempt to influence others. Our relationships with others mirror the relationship we have with self; a de-humanizing leadership behavior gives others permission to act in a similar vein.

2. People Matter. We need to continuously ask ourselves whether we are treating and interacting with people like they matter. Too often, a “people matter” concept within an organizations value statement is limited to the words printed on a piece of paper. It is not enough to merely recognize the role and significance people have within our organizations, we must commit and establish a direction to alter organizational “people matter” mindsets. To make the people an asset metaphor a reality, leaders must be inclusive.

When we actually carry out a “people matter” approach our organizations benefit, and we as leaders benefit. A fully engaged workforce will outperform a disengaged workforce any day of the week. There are numerous research studies that back this assertion. Moreover, employees who are engaged in the workplace are more open to innovative ideas and new tools. They are open to new ways to enhance the work they do, rather than just performing the bare minimum required. This attitude is a prerequisite for innovation and growth.

3. Relationships Make the Difference. Humanizing leadership creates the glue that holds the fabric of a human system together, and the elasticity, bond, and effectiveness of the glue is determined by the overall relationship welfare of the organization. Organizations do not exist of fragmented parts, but rather a series of human systems within a larger and connected human system.

We are aware that structure follows strategy and function follows form, but relationships run the show. Without relationships, there is no strategy implementation, and there is no function, to begin with. What goes on between people; employees, customers, suppliers, financiers, management, the board, etc. defines what an organization is and what it can become. It also defines the quality of humanizing leadership.

Humanizing Leadership Is About Choice

The book requires reader participation. The weight of the message is within the reader, not on the pages. The words and ideas shared are personal experiences and understandings that are open to adaptation. The reader is asked to use the personal insights and the provocative questions posed as a springboard for self-discovery.

The Chinese philosopher Lao Tao said, “When I let go of what I am, I become what I might be.”  Letting go creates the space for relationships and a collective identity to develop, for information to be shared, and for the talents of everyone within human organizational systems to be valued. On the strength of these behavioral and mindset shifts, we can achieve the collective accountability required for making organizational improvements.

Ask this key question; what behavior have I tolerated in myself or in others that conflict with people matter and relationships make the difference?

It’s about choice.

“It is not the truth that we do not know that does us in,
but the truths we know and don’t practice.” —Mark Twain

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Leading Forum
Hugh MacLeod is the author of Humanizing Leadership. The time he spent time as front-line worker, combined with the diversity of middle manager and senior executive roles, and his senior government leadership and chief operating officer experiences provided an appreciation of the dynamics that take place between people and relationships within and between organizational spaces. Hugh is a consummate learner and knowledge-exchange advocate and lecturer. Currently Hugh is an adjunct professor for the School of Population and Public Health at the University of British Columbia. As a sought-after speaker on leadership and transformational strategy, he pushes tenaciously to establish new narratives pertaining to change, transformation, and leadership. His enthusiasm for leadership studies is derived from his desire to facilitate change and be of service to future leaders, and to give back, extending to them the same generosities that were bestowed upon him. For more information about the book “Humanizing Leadership” and a Kirkus review go to CultivateYourLeadership.com

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Relationships Matter Power of Community



Posted by Michael McKinney at 12:13 AM
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09.13.19

The 10 Stories Great Leaders Need to Tell

10 Stories Great Leaders Tell

WE KNOW GREAT STORIES are the foundation of great communication. It’s not the idea but the story about the idea that begets followers. The question is, are you telling the right story?

A leading expert in organizational storytelling, Paul Smith advises us that more important than how we tell a story is what story we are telling. And by story, he means “a narrative about something that happened to someone.”

As such, it will include a time, a place, and a main character. That main character will have a goal, and there will probably be an obstacle getting in the way of that goal—a villain, if you will. And there will be events that transpire along the way that hopefully resolve themselves in the end.

On the pages of The 10 Stories Great Leaders Tell—a book designed to be read in about an hour—Paul Smith reveals the ten most important stories a leader needs to tell and how to begin to craft our own unique story. Each story has a specific objective. These stories tell us why.

The first four stories are about setting the direction for the organization:

Story 1: Where We Came From (A Founding Story)
“Nobody ever quit their job and started a company for a boring reason.” This story is about why you started the company and gives people a chance to be part of the larger story.

Story 2: Why We Can’t Stay Here (A Case-for-Change Story)
Change can be uncomfortable. This story shares why we need to change and the human impact of the change—the benefit.

Story 3: Where We’re Going (A Vision Story)
“A vision is a picture of the future so compelling, people want to go there with you.” More than a brief vision statement, a story captures the emotion of the vision and connects people to what life will be like when you get there.

Story 4: How We’re Going to Get There (A Strategy Story)
This strategy is the journey. How you’re going to get there. When presented as a story it clarifies, connects, and consequently helps the listener to execute.

The next four stories are about who we are as an organization:

Story 5: What We Believe (A Corporate-Values Story)
Values are platitudes until they are tested. A story about a choice to be made over a value makes it come alive. The story defines a value in a down-to-earth, practical way and highlights the consequences of acting on a value—the why of the value.

Story 6: Who We Serve (A Customer Story)
Sharing a story of the impact of what you do on a customer—how they are served by what you do—gives meaning to all who hear the story. Not everyone in your organization can see these things from where they sit, so finding and sharing these types of stories is critical for people to understand why you do what you do.

Story 7: What We Do for Our Customers (A Sales Story)
This story is about how we serve our customers. It is a good story to share both inside and outside the organization.

Story 8: How We’re Different from Our Competitors (A Marketing Story)
It should be clear both inside and outside your organization how you are different from your competitors. Nothing drives the point home better than a that shows how your differences made a difference in a real situation.

The last two are about you as a leader:

Story 9: Why I Lead the Way I Do (A Leadership-Philosophy Story)
Better than a description of personal values, a story of your leadership in action or a situation that became the crucible for your leadership philosophy, creates a lasting and memorable impression on the listener. Think about sharing why you are the way you are.

Story 10: Why You Should Want to Work Here (A Recruiting Story)
Every company says they are great to work for, but a story about why it’s great to work for you is persuasive in a way that no list of great qualities could ever do. This story serves a double purpose as it not only helps to get recruits to join but also gives current employees a reason to stay.

Smith has also produced a workbook to accompany this book to help you begin to tell the stories you need to be telling. Good examples accompany each of the ten stories. In conclusion, Smith offers an outline in the form of eight questions to help you to organize and structure the ideas and stories you have collected. Equipped with stories like these, you will become a more effective leader.

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Whats Your Story Winning Hearts and Minds


Posted by Michael McKinney at 12:44 AM
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09.11.19

No Better Friend, No Worse Enemy.

No Better Friend No Worse Enemy

AFTER THE TERRORIST ATTACKS on September 11, 2001 and on the eve of the 2003 invasion of Iraq, Major General James Mattis needed to connect with every member of the 1st Marine Division. He writes, “I limited myself to one page they could carry with them, a message reconciling ferocity toward the foe with abiding concern for the innocents caught on the battlefield.”

He signs off with a phrase he made the motto of 1st Marines: "No Better Friend, No Worse Enemy." It was adapted from a remark attributed to the Roman general Lucius Cornelius Sulla, “No friend ever served me, and no enemy ever wronged me whom I have not repaid in full.”

His letter to the Blue Diamond:

MARCH 2003

1st Marine Division (REIN)
Commanding General's Message to All Hands

For decades, Saddam Hussein has tortured, imprisoned, raped and murdered the Iraqi people; invaded neighboring countries without provocation; and threatened the world with weapons of mass destruction. The time has come to end his reign of terror. On your young shoulders rest the hopes of mankind.

When I give you the word, together we will cross the Line of Departure, close with those forces that choose to fight, and destroy them. Our fight is not with the Iraqi people, nor is it with members of the Iraqi army who choose to surrender. While we will move swiftly and aggressively against those who resist, we will treat all others with decency, demonstrating chivalry and soldierly compassion for people who have endured a lifetime under Saddam's oppression.

Chemical attack, treachery, and use of the innocent as human shields can be expected, as can other unethical tactics. Take it all in stride. Be the hunter, not the hunted: never allow your unit to be caught with its guard down. Use good judgement and act in best interests of our Nation.

You are part of the world's most feared and trusted force. Engage your brain before you engage your weapon. Share your courage with each other as we enter the uncertain terrain north of the Line of Departure. Keep faith in your comrades on your left and right and Marine Air overhead. Fight with a happy heart and strong spirit.

For the mission's sake, our country's sake, and the sake of the men who carried the Division's colors in past battles—who fought for life and never lost their nerve—carry out your mission and keep your honor clean. Demonstrate to the world there is "No Better Friend, No Worse Enemy" than a U.S. Marine.

J. N. Mattis
Major General, U.S. Marines
Commanding

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In Call Sign Chaos, he recalls that he learned a lot from the British officers at that time. “I adapted their approach of showing no triumphalism—we had come to liberate, not dominate. We did not push our way around.”

Mattis Letter to Marines

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Anwar Sadat Washington Early Lead



Posted by Michael McKinney at 08:12 PM
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09.09.19

Learning to Lead with Ron Williams

Learning to Lead Williams

WHO IS looking out for you?

“No boss or mentor drove my success—although they did open doors for me. My success came about through a combination of hard work, continual learning, fortunate career choices, and a bit of luck—by being in the right place at the right time,” writes Ron Williams. Williams is best known for his tenure as CEO and Chairman of Aetna, where he transformed a $292 million operating loss into $2 billion in annual earnings.

In Learning to Lead, Williams shows how anyone can grow and succeed as leaders. He grew up in a working-class family in one of the poorest neighborhoods of Chicago in the 1960s. The book is exceptional. He weaves the experiences of his career with the lessons we can all learn from them. Well told and insightful.

He begins by asserting that the single most important asset you have is you. As a result, you need to focus on getting better. “Two things are essential: a deep personal commitment to excellence in everything you do and a commitment to continual improvement.” He encourages us to strive to become 15% better each year in concrete and actionable ways. To do that you need to really think about what you are going to do differently. If you want to be extraordinary, you need to stretch yourself above the average person.

Exceed your job description. Do it for you and build a reputation. “By sticking to tasks listed in your job description, you are refusing to demonstrate your ability to perform at a higher level. Why should anyone think of you as a potential leader when you’ve provided them with no evidence to suggest it?”

For him, his underprivileged background represented an opportunity. “The world and its people were a puzzle for me to solve.” He reframed his world. It is our mindset that often makes it impossible to escape the box we find ourselves in. “Reframing is about creating a new mental landscape with a larger scope of freedom, a greater degree of flexibility, and a set of alternative ways of approaching any problem—which can often lead to new and unexpected solutions.”

You know you need to reframe when what you hear around you is, “Everybody knows” and “It’s obvious that.” “It’s a sign that you and your colleagues may be trapped in a box of your own making—one in desperate need of reframing.”

On the topic of mentors, Williams believes that they are helpful, but you shouldn’t spend your time looking for one. “Mentors come along without planning. Mentorship must arise naturally out of the situation rather than being forced.” However, and his is key, “that doesn’t mean you can’t make a conscious effort to learn from the people around you. As you work on learning to lead yourself, you should also seek out others whose examples, experiences, and insights can be of value to you.”

When people do (or seem to) get in your way, rather than finding blame, assume positive intent. You can choose how you respond to negative events. We don’t need to take it personally. “If there’s something that will make you feel really good to say—something you are itching to say—don’t say it. Blowing up in the face of provocation is a way of losing power, not of claiming it.” Assuming positive intent has been one of William’s secret weapons throughout his career. It is an “empowering strategy that disarms defensiveness and turns potential enemies into allies.”

When leading others and you are faced with opposition to a project or deadline, Williams says that the leader’s job is to ask a lot of pointed questions. “When people protested that a particular deadline I suggested was ‘impossible,’ I would ask, ‘Can you help me understand how you determined that?’ or ‘What are the factors that led you to conclude it’s impossible?’ I avoided starting my questions with the word why, having long ago discovered that ‘why’ questions tend to make people feel defensive—and respond accordingly. By contrast, the more oblique wordings I used directed attention away from the blame game and exactly where I wanted it—toward uncovering the root causes behind their objections.”

A leader also needs to ask questions that lead people to think about the problems they face in a new way; to overcome their mental barriers—“those unquestioned assumptions, unexplored options, or unchallenged rules of thumb that keep people stuck at a low level of achievement.” These mental barriers cause us to reinforce them with information that supports them and ignore the evidence that should alert and enlighten us. We hurt ourselves and our organizations when we act on our untruths.

Williams includes a chapter on managing up and down and presents his Two-Up/Two-Down System. “Paying close attention to the ideas, information, and concerns of the people around you—especially those operating from a different perspective or from a different location in the organizational hierarchy—is key to leadership success. Learning to correctly grasp what I call strategic intent of those in important positions above you and below you in the organizational hierarchy is a vital leadership practice, one that you should try to make into a daily habit.”

Williams provides lessons in communication, creating a positive culture, defining reality, and many more. Putting in practice what he presents here does not require extraordinary gifts. “Your own abilities can suffice to make you an effective leader—provided you focus on the daily challenges around you and then work doggedly, thoughtfully, and positively with the people around you to overcome them.”

There is a lot of emotional intelligence contained in this book. Reading it is a good way to develop your own EQ and check your self-awareness. Use Learning to Lead to prepare yourself answer the call to lead when it comes.

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John Hennessy on the Leadership Journey Colin Powell



Posted by Michael McKinney at 12:10 PM
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09.04.19

The Optimist’s Telescope: Thinking Ahead in a Reckless Age

The Optimists Telescope

HOW DO YOU get people to think ahead? In a time characterized by wide-ranging change, we need to think through the consequences of what we have wrought. We need to think ahead. It is reckless not to.

Since we can’t predict the future it makes it hard for us to think about the future. It should come as no surprise that our view of the the future is often misguided. In 1920, British economist Arthur Cecil Pigou described our often skewed view of the future as our “defective telescope.” In The Optimist’s Telescope, author Bina Venkataraman suggests that we need to cultivate a “radical strain of optimism” and a sense of collective agency that would motivate “more people to make choices today for the sake of the future, whether it’s how they vote, eat, use energy, or influence others.” An “optimist’s telescope” so to speak.

Looking beyond the noise is key to thinking ahead. “Urgency and convenience are dictators of decisions large and small. We are frequently distracted from our future selves and the future of our society by what we need to accomplish now.” Our society is designed around quick wins because that’s what we want. “The conditions we have created in our culture, businesses, and communities work against foresight.” Rewards are given for the quick win.

We need foresight. Foresight combines what we know with the humility to know that we don’t know it all and be ready for the possibilities. And that requires a little imagination. Venkataraman eloquently states, “We try too hard to know the exact future and do too little to be ready for its many possibilities.

Venkataraman offers countless examples of how individuals and organizations have defied instant gratification and instead taken the long view. When one investment firm saw a stock price fall they wisely avoided a knee-jerk reaction. “They avoided distractions of the moment by returning like a broken record to their original rationale for believing in the stock. You might call this a North Star tactic, calling on people in an organization to habitually look up from daily minutiae to reorient themselves to their ultimate destination.”

At a Stanford Director’s College in 2016, Roger Dunbar, chair of the Silicon Valley Bank, told Venkataraman that “when he hears company executives or board members responding to short-term noise with outsize reactions, he likes to pretend he is lost. He’ll ask CEOs at board meetings, ‘What was our long-term strategy again?’ as if he has forgotten it. Sometimes, he says, company leaders suffer from being too smart—analyzing every piece of data that come their way—instead of asking simple but pivotal questions. It can help, in his view, to have a board member who is not afraid of sounding naïve or even a touch senile.”

It helps too to look past typical metrics to see what is actually happening long-term. Dan Honig, a political scientist at the John Hopkins School of Advanced International Studies, believes that “metrics can be useful when an organization has a simple, concrete goal such as building a road. The trick is for the measure to be tightly linked to what the organization actually wants to accomplish. For the more complex undertakings of organizations, however, numeric targets are often far removed from actual goals and more likely to deceive. In those instances, Honig says, managers are better off using their judgment to evaluate progress. It’s a common mistake for organizations to attach simple metrics to nuanced goals such as educating children, reforming the justice system, or growing an innovative business.”

It would be a bitter irony to remain entranced by myopic metrics, gearing ourselves up to hit immediate targets at a time when technology and our economy are evolving to privilege humans for being visionary, empathetic, nuanced, and strategic. In the future, the human edge is going to come from what we value and from our judgment, not from going head-to-head with machines to parse facts.

On a personal level, we too can learn to measure ourselves by more meaningful metrics than what we have achieved in the moment.

From her research, Venkataraman has extracted five key lessons to help us think ahead and stay the course:

1. Look Beyond Near-Term Targets

“We can avoid being distracted by short-term noise and cultivate patience by measuring more than immediate results.” Instead of looking at snapshots, reflect on long-term goals.

2. Stoke the Imagination

“We can boost our ability to envision the range of possibilities that lie ahead.” Allow time to imagine future risks and rewards and then visualizing how we can successfully navigate those futures.

3. Create Immediate Rewards for Future Goals

“We can find ways to make what’s best for us over time pay off in the present” or “seek programs that offer immediate allure but are designed for our long-term interest.” In an example she shares about Toyota, they found a way to use the insights gained from long-term research on current production. “They found a way to create immediate rewards that made their sacrifices for the sake of future products seem worth it now to company leaders and investors.”

4. Direct Attention Away from Immediate Urges

“We can reengineer cultural and environmental cues that condition us for urgency and instant gratification.” Avoid temptations. Where urgency rules, create systems that interrupt the momentum to create space to consider the decision.

5. Demand and Design Better Institutions

“We can create practices, laws, and institutions that foster insight.” Look for solutions that encourage us to look ahead. Of course, institutions are made up of people, so we only need to look to ourselves first rather than trying to regulate foresight.

Ultimately, Venkataraman believes we need to think like stewards or as she puts it, “keepers of shared heirlooms.” Heirlooms carry with them the “notion that future generations matter to the present generation, and that past generations will matter to the future.” Furthermore, “with an heirloom, each generation is both a steward and a user. When we pass on an heirloom, we don’t prescribe what each steward must do with it. Instead, we leave options open to the next generation.”

It’s a good way to view our responsibility to think ahead.

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Farsighted Questions Are Answer



Posted by Michael McKinney at 05:30 AM
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09.02.19

Artificial Persuasion: The Invisible Brand

Artificial Persuasion

MASS MEDIA has been replaced by mass personalization through the rise of Artificial Intelligence. William Ammerman states in The Invisible Brand, “AI will play an increasingly important role in our lives in the years ahead as marketers turn vast amounts of computing power to the problem of influence people’s decisions.”

Buried deep within the media we consume and the apps we use, unseen forces are working behind the scenes collecting data about us to pair with AI and digital advertising to influence everything we do. As a business, the challenge is how to best use this technology to promote ideas and products. As a consumer, the challenge is to understand how this technology is influencing us. Most of the time, it serves us well enhancing our lives and improving efficiency, and we welcome it. There are times when it feels like Big Brother is watching us. A better understanding of what is actually behind the technology will help us to ask better questions and respond in a measured and responsible manner.

In a highly accessible way, Ammerman goes into great detail to explain how this technology is emerging and permanently altering the human-computer relationship. He identifies this emerging field as psychological technology, or simply psychotechnology. His focus is on marketing, but psychotechnology is working invisibly to reshape our behaviors in other areas of our lives. (Indeed, broadly speaking, everything we do is marketing.)

Psychotechnology combines four areas of innovation:

Personalization: Personalization is the norm in digital advertising. Machine learning connects all that data and allows marketers to tailor their messages just for you with your personality in mind.

Persuasion: Marketers can use our innate human characteristics to influence our behaviors and thinking. Persuasion is not a new science, but today, it can be executed in new ways. “The science of persuasion is uncovering these unconscious reflexes that trigger specific behaviors.” Ammerman provides a fascinating look at how the science of persuasion is deployed behind the scenes in ways that influence our emotions and brain chemistry.

Able to Learn: The amount and kind of information that is and can be gathered about our lives is astonishing. We don’t even think about it. Combined with AI, all this data gathering can be exploited through the power of machine learning. “Algorithms can learn by being fed data about what works and doesn’t work, and they can adapt in real-time to changing information.”

IBM Project Debater
Anthropomorphic: With advances in natural language processing (NLP), AI agents can convincingly mimic human conversations. “Another important subset of natural language processing (NLP) is something called sentiment analysis, which is a machine’s ability to identify human attitudes.” Chatbots: “There is a growing willingness among many of us to deal directly with machines. A survey of 4500 people in 2017 by Forrester Research found that some 36 percent of adults say they actually prefer using digital customer service—including bots—over interacting with a human.” By 2020, the average person will have more conversations with AI bots than with his or her spouse.

We can now have conversations with machines based on data about what we like, where we go, and who we know that is not unlike the conversations we would have with friends. Increasingly, people are creating emotional bonds with AI-powered machines.

Our personal AI-powered tutor could help us to be continual lifelong learners—“a resource to help us learn the skills we need for our jobs, or even help us to identify the various flora and fauna we might spy on a mountain hike.”

Ammerman raises questions regarding who owns our data, what is the government’s responsibility, should there be limits, and it’s use in political propaganda.

For better or worse, the invisible brand is with us, and we have come to depend on it. “Behind all of this psychotechnology is an army of interests: corporations, governments, unions, politicians, religions, scientists, and universities, all vying for our hearts and minds. Through psychotechnology these brands operate invisibly, but collectively they are reshaping the market and the role of marketing.”

Tim Berners-Lee remarked, “If you put a drop of love into Twitter, it seems to decay, but if you put in a drop of hatred, you feel it actually propagates much more strongly.” Perhaps we are hardwired to develop trust and connections slowly, being ever on the lookout for deceit and deception. A drop of love must be confirmed over and over across a long expanse of time to gain traction. We are slow to trust. Conversely, our instinct for survival has us on edge, always ready to respond aggressively to threats. A drop of hate triggers us more quickly, as we respond with less hesitation. This is an exploit the Invisible Brand can use against us by hacking our hate.

To remain competitive, business must understand the forces shaping the marketplace. And consumers must educate themselves to the opportunities and dangers and develop the wisdom to think for themselves.

Continue the discussion with these thought starters from William Ammerman:

▪ We’ve gone from delivering the same message to everyone at the same time through mass communications, to technology that can deliver different messages to every individual, on demand, through mass customization.

▪ We have shifted from consuming information we need, to consuming information we like.

▪ Through personalized information, the Invisible Brand is accelerating its ability to influence the way we think.

▪ It will soon be easier for a robot to recognize a human than for a human to recognize a robot.

▪ Where previously we may have believed that our strongest emotions were reserved for interpersonal relationships, it is clear that our empathy and emotions play an important role in how we relate to machines. (Researchers have found that 93 percent of 8 and 9-year-olds won’t share embarrassing issues with family members or friends—but they will Alexa.)

▪ We will soon lose our ability to discern whether we are programming the machines or they are programming us.

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Danita Bye Engaging Leadership Is Your Organization Digitally Mature



Posted by Michael McKinney at 10:00 PM
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09.01.19

First Look: Leadership Books for September 2019

Here's a look at some of the best leadership books to be released in September 2019. Don't miss out on other great new and future releases.

9780812996838Call Sign Chaos: Learning to Lead by Jim Mattis and Bing West

Call Sign Chaos is the account of Jim Mattis’s storied career, from wide-ranging leadership roles in three wars to ultimately commanding a quarter of a million troops across the Middle East. Along the way, Mattis recounts his foundational experiences as a leader, extracting the lessons he has learned about the nature of warfighting and peacemaking, the importance of allies, and the strategic dilemmas—and short-sighted thinking—now facing our nation.

9781733981323The Brilliant Jerk Conundrum: Thriving with and Governing a Dominant Visionary by Marc J. Epstein and Rob Shelton

With a strong leader at the helm, what can possibly go wrong? Betting on a dominant visionary is one of the biggest business gambles an investor, employee, or board member will ever make. If things go right, a visionary's wizardry changes entire industries and generates massive value for shareholders, employees, and society. But if things go wrong, millions (possibly billions) of dollars are lost--and sometimes people go to jail. The challenge for investors, employees, and board members is knowing the difference between an inspired visionary and an idealistic time bomb and if, when, and how to intervene.

9781260441222Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do by Steve Farber

It’s time to toss aside the touchy-feely notions of love in business and acknowledge the real power that it holds. Love is not only appropriate in the context of business, it’s the foundation of great leadership. To put it bluntly: love is just damn good business. It’s a refreshingly human way of doing business.

9781633696563Helping People Change: Coaching with Compassion for Lifelong Learning and Growth by Richard Boyatzis, Melvin L. Smith and Ellen Van Oosten

Helping others is a good thing. Often, as a leader, manager, doctor, teacher, or coach, it's central to your job. But even the most well-intentioned efforts to help others can be undermined by a simple truth: We almost always focus on trying to "fix" people, correcting problems or filling the gaps between where they are and where we think they should be. Unfortunately, this doesn't work well, if at all, to inspire sustained learning or positive change. There's a better way.

9780399592096The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company by Robert Iger with Joel Lovell

This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology.

9780310598695How to Lead in a World of Distraction: Four Simple Habits for Turning Down the Noise by Clay Scroggins

While many leaders have learned to tune out distractions that keep them from being productive, they remain deaf to their inner desires and emotions. In How to Lead in a World of Distraction, Clay Scroggins teaches leaders four simple habits that create space for emotional evaluation and exploration. These helpful practices will empower leaders to replace the chaos of their busy days with emotional competence and awareness that leads to a calmer, more fulfilling life.

For bulk orders call 1-626-441-2024

discounted books

Build your leadership library with these specials on over 39 titles. All titles are at least 40% off the list price and are available only in limited quantities.

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“If we encounter a man of rare intellect, we should ask him what books he reads.”
— Ralph Waldo Emerson

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Whats New in Leadership Books Books By Peter Drucker



Posted by Michael McKinney at 12:15 AM
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