what would be an example of the right question?

I think the point is one of perspective. Often, there is a failure to understand the real issue at hand until someone frames the appropriate question. A recent blogger discussed the concept of know thy customer. They noted how Microsoft began to lose focus because they focused more on the product. Companies often lose sight by becoming enamored with their product or project. Product quality is important but first you need to know what the customer wants. Again a matter of changing your perspective. Another example for me is an old episode of the new Star Trek from the 1980's. In it, the episode developed on the need to determine if the android DATA was sentient or not. Ultimately, the court had to make a determination in order to determine the Android's supposed Right to participate in an experiment. Not till the end did the CAPTAIN Jean Luc realize that the real issue at hand was Slavery by the decision of the court. Ultimately, they were not deciding if he was sentient or not, rather, would they be creating a ruling authorizing slavery for any future Androids like DATA should they come into being. Sounds simple but it really demonstrates, in hindsight, it always appears simple. Digging deep, asking questions, framing the issues, listening to different opinions, being open to ideas, all lead to a moment when you get to the heart of the matter and there can be the supposed right question.