It's a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring
Description and Reviews
From The Publisher:
As a burgeoning businessman in the 1980s, Steven Schussler stopped at nothing to make his dream of a tropical-themed restaurant come true, even turning his home into a rainforest-complete with indoor waterfall, life-size replica of an elephant and 40 tropical birds-in order to have a prototype to show potential investors. Drawing from his own life and business triumphs, Schussler offers would-be entrepreneurs a new way of utilizing creativity to achieve their dreams.
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About the Authors
Steven Schussler is founder and CEO of Schussler Creative, Inc., a company that creates theatrical environments for attractions, restaurants and retail stores worldwide. He founded the Rainforest Cafe, which holds the record as the top-grossing concept restaurant in the US.
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