Think Like a Futurist: Know What Changes, What Doesn't, and What's Next
Description and Reviews
From The Publisher:
Think Like a Futurist is the ground-breaking book that shows how to engage in new thinking in order to connect today's pressures with tomorrow's realities. Drawing from more than a decade of work with clients, noted futurist Cecily Sommers shows what it takes to apply long-term focus and strategies to needs as diverse as industry forecasts, innovation challenges, leadership development, and future-proofing a brand. In all her work, she shows how the skills and methodologies needed to think like a futurist can be taught to anyone, how they follow a clear, replicable structure, and how they can be scaled for groups of all sizes. Her book shares the same tools and techniques she uses with individuals and organizations to help them become unstuck from the "Permanent Present," the natural–and often disastrous–bias for projecting current conditions out into the future.
"Put down your Magic 8 Ball and pick up Think Like a Futurist. In its prescient pages you'll discover how to short circuit the habits that blind us to future trends, how to break through the walls of resistance to change, and how to find the tools you'll need to face the future with confidence."
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About the Author
Cecily Sommers is the founder and president of The Push Institute, a non-profit think tank that tracks significant global trends and their implications for business, government, and the non-profit sector. A global trends analyst and popular speaker, she helps organizations understand and prepare for emerging technologies, markets, and ideas. She lives in Minneapolis, Minnesota.
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