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The M-Factor: Why the Millennial Generation Is Rocking the Workplace and How You Can Turn Their Great Expectations into Even Greater Results
Lynne C. Lancaster and David Stillman


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Retail Price: $26.99
LS Price: $18.35
You Save: $8.64 (32%)
Availability: Usually ships within 24 hours
Format: Hardcover, 320pp.
ISBN: 9780061769313
Publisher: HarperBusiness
Pub. Date: April 6, 2010
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Description and Reviews
From The Publisher:
The definitive guide to turning the Millennials' great expectations into even greater results
The Millennial generation (those born between 1982 and 2000) has rapidly entered the workforce in greater numbers, but its introduction to the workplace has been anything but seamless. In fact, many companies already report attention-grabbing stories about:
- the mother who called HR to complain when her Millennial daughter got a mediocre performance review;
- the new hire who dialed the CEO directly to tell him what the company could be doing better;
- the young employee who revealed a confidential new product on her Facebook page before it was made public.
Clashes like these are happening in workplaces around the world, and they leave leaders and coworkers scratching their heads and wondering, "What do these Millennials want? Why are they so different? How do we get the good ones in the door? How do we keep them there without alienating the other generations?" Going forward, a company's success will depend upon knowing the answers to these questions, because they are the keys to motivating this new generation and to taking advantage of the amazing potential it possesses.
In The M-Factor, Baby Boomer Lynne Lancaster and Generation Xer David Stillman draw on cutting-edge case studies, findings from large-scale surveys, and hundreds of interviews to identify the seven trends essential for understanding and managing the Millennials: the role of the parents, entitlement, the search for meaning, great expectations, the need for speed, social networking, and collaboration. Observant, humorous, and savvy, this book—the ultimate guide to Millennials in the workplace—offers valuable insights and practical, take-action tips and solutions that Traditionalists, Boomers, Gen Xers, and even Millennials can use to bridge generational gaps, be more productive, and achieve organizational success like never before.

Reviews
“The M-Factor teaches readers the most important lesson they’ll need for the workplace of tomorrow: how to turn the Millennials’ great expectations into even greater results.”
—Brian A. Gallagher, president and chief executive officer, United Way Worldwide
“A witty and insightful read that shatters the simplistic and degrading label of the ‘entitled generation’ and offers a new lens that shows the positive attributes of this next generation.”
—Alyson Schafer, parenting expert and author of Honey, I Wrecked the Kids
“David Stillman and Lynne Lancaster have written a masterful book on ways to bridge the disconnect between the older generations and the brilliant operatives who have moved into the workplace. It’s a great guidebook to the current economic situation and provides smart, real-life solutions.”
—Helen Thomas, White House correspondent, Hearst Newspapers
“If you lead and work with Millennials—and very soon that will be all of us—you must take the time to absorb and enjoy The M-Factor.”
—Jim Kouzes, Dean's Executive Professor of Leadership, Leavey School of Business, Santa Clara University, and coauthor of the best-seller, The Leadership Challenge.
“Lancaster and Stillman have a laser-eye on the future of talent. Don’t just pick up this book and read it! Pick it up, study it, identify your generational blind spots, laugh out loud, and put these no-fail concepts to work.”
—Harvey Mackay, author of the New York Times #1 bestseller Swim With The Sharks Without Being Eaten Alive
“Lively stories illustrate the generation gap and general communication failures between ‘Traditionalists,’ ‘Boomers,’ ‘Generation X-ers,’ and ‘Millennials....’ [The authors’] thorough analysis of how various generations can complement each other makes a strong case for the value of younger people in the workplace.”
—Publishers Weekly
“Millennials are a rapidly growing part of the nation’s workforce and one day soon will be leading our businesses and nonprofits. This readable, informative, thought-provoking book sets the stage for understanding and working well with these new colleagues. Put The M-Factor on your reading list.”
—David J. Skorton, president, Cornell University
“Understanding the Millennials is no longer an option; it’s a business necessity. Whether you hire and manage Millennials or are a Millennial yourself, The M-Factor will shed much-needed light on the workplace’s most promising-and misunderstood-generation.”
—Richard Davis, chairman, president, and chief executive officer of U.S. Bancorp

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About the Authors
Lynne C. Lancaster and David Stillman are nationally recognized public speakers, generational experts, and cultural translators as well as coauthors of When Generations Collide. They are cofounders of BridgeWorks, a highly successful twelve-year-old research, speaking, and training company focused exclusively on the generations at work. Their clients include high-profile companies such as 3M, American Express, Best Buy, Coca-Cola, Deloitte, Disney, Ford Motor Company, General Mills, and Procter & Gamble, as well as stellar organizations such as AARP, the American Bankers Association, the Conference Board, the Internal Revenue Service, the National Security Agency, and the United Way. Lancaster lives in Sonoma, California, and Stillman lives in Minneapolis, Minnesota.

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